If you're like me, you've been around these parts for quite some time! That means you have seen plenty of business swings, highs and lows, ups and downs. Hard to tell which one we're in now! Perhaps that's because I'm extremely busy but it does seem like things have shifted and the "busy" is different than it used to be. Do you feel the same way?
Something else we may have in common is that we used to network alot or should I say A LOT!!! I was the president of the Westchester Association of Women Business Owners (WAWBO) for several years and sat on the board for 15 years! I was also a member of a bunch of other little organizations over the years. The networking and sharing of ideas that I learned then has served me extremely well over the years. In fact I recently got a lead from someone I met over 20 years ago through WAWBO, so that investment in networking is still paying off.
However, I stopped hardcore networking a few years ago. Growing kids and feeling comfortable with my business made me feel less inclined to go out in search of new business. I was happy with the way things were going and enjoyed not having to do the rubber chicken circuit all the time.
But I'm ready for a change. How about you? I've been going to more and more meetings, networking, events, having breakfast with old clients and business connections, not so much in search of new clients, but in search of new ideas, fresh faces, innovative discussions and a reality check on the economy. It has been incredibly helpful and insightful. I have gotten new ideas at every meeting and I even found a few new clients! Wow, I wasn't even searching for them.
So the morale of the story is, get out. Go to a new meeting. Find a group to visit or join and share who you are and listen to others. If you don't find a new client, you might just find a new idea and you might get a reality check that maybe the economy isn't that bad and in fact, is turning around for many!