Social Media to Enhance Your Marketing Campaign

A successful marketing campaign will include a mix of "old fashioned" techniques like press releases, article writing and story pitching, but it will also include new media opportunities like blogging, social networking and viral campaigns.... so how's your social media strategy going?

If you haven't thought about social media yet or how it can positively effect your bottom line, it's time you did. Social media isn't going away. It's only going to become more important.

At the very least, get yourself a Twitter account and set up your LinkedIn profile. Not sure how to get started? Begin by reading the help section for each and start reading and listening. Social media is mostly free and it's a great way to build a network beyond your typical local business networking group. The key is figuring out your strategy and being consistent with implementation (that's the same advice for using old fashioned media!).

Below is our Twitter account feed and a link to our LinkedIn profile; follow us to start and then seek out others that you may find helpful for your business. The key is sharing information and becoming a resource (don't think of it as a sales tool quite yet).

Need help? Give us a call at 845-627-3000 or complete our public relations contact form and we'll provide some helpful feedback, after all, Risa Hoag is a Certified Inbound Marketing Professional!

http://www.linkedin.com/in/risahoag

http://www.linkedin.com/company/gmg-public-relations-inc-

http://www.facebook.com/GMGPublicRelations